Time Is Of The Essence
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Time Is Of The Essence

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Cryptocurrency and Your Small Business
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Cryptocurrency and Your Small Business

Cryptocurrency,  is rapidly emerging from the underbelly of the internet and becoming mainstream. Bitcoin, Litecoin, and hundreds of other “forks” are gaining traction every day. Electronic currencies are becoming part of the financial landscape and they are here for the long run. It’s time for businesses to start understanding these financial instruments today. Understanding digital currency could...

Sales People: We’re Not All Evil
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Sales People: We’re Not All Evil

Did you know there is a segment of our population that thinks salesman are evil-spawn? They honestly think these people live only to suck as many dollars out of their customers as possible. This surprised me when I was  first faced this lovely misconception.  Early in my career I worked as a salesman of high-end...

Crossroads Boarding and Grooming
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Crossroads Boarding and Grooming

Crossroads Boarding and Grooming has been in business for years, yet their online presence was minimal. Crossroads was looking for a way to keep in touch with their current clients as well as reach new customers.  The starting point for that is our newly designed site. Their site combines bold bright colors with their fun...

Buzzwords to Make You Sound Smart
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Buzzwords to Make You Sound Smart

Stop Using Them, they don’t help. I hate the word proactive.  I loathe its sound and shutter when I see it written.  You might consider it strange to hate a word. However, as a hiring manager, I see this meaningless, over-used word at least 6 times a day.  Every resume that glides across my desk states “I...

On September 25, 2016July 11, 2017by
Branding: You’re Probably Doing It Wrong
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Branding: You’re Probably Doing It Wrong

Lucky for you, branding isn’t as hard as you think is. The reason people shell out cash for Apple goodies, a seat on Southwest airlines, or $5 for a cup of below average tasting coffee from Starbucks, isn’t because of some magical marketing formula they all use.  They’ve branded themselves perfectly to what they are...

On September 25, 2016July 11, 2017by