Branding: You’re Probably Doing It Wrong
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Branding: You’re Probably Doing It Wrong

Lucky for you, branding isn’t as hard as you think is. The reason people shell out cash for Apple goodies, a seat on Southwest Airlines, or $5 for a cup of below average tasting coffee from Starbucks, isn’t because of some magical marketing formula they all use.  They’ve branded themselves perfectly to what they are...

On September 25, 2016March 12, 2019by
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